The 11 Best Movie Posters of 2011

After reading a few eye-rolling best movie posters of 2011 lists and questioning the rationalities behind fans and writers picking their favorite posters, I took the time to compile our own own list, putting two years of ad school skills with a fellow designer / colleague to practice. Here is a look at some of the best that came to mind. Honorable mentions: Bridesmaids, Scream 4, The Dark Knight Rises, Shame and Weekend.

11. The Run Diary: Commercially the long-awaited Johnny Depp film was a flop and critically it still disappointed. Most of the blame goes to marketing execs, who didn’t quite know how to sell the film despite a mildly attractive trailer and this copy clever typographical poster.

10. J. Edgar: Most might argue the other way on this, claiming Leo in an unflattering, oddly cropped portrait missed the mark, however, the still demands much attention and captures the character brilliantly. The hand-written signature title at the top quiets the image to match the tone of Eastwood’s film. Continue reading

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Summer Movie Awards 2011

The Most Ambitious: The Tree of Life The goal of Terrence Malick’s Tree of Life is no less than to funnel the creation of the universe through a child.  That that child and his family closely resembles the director’s own makes this his most personal film to date as well.  With some of the most stunning cinematography you’ll ever see in a movie, Malick captures something elemental in this movie.  You may not have liked it, but you’ll never forget it.

The Most Laughs: Bridesmaids With one of the best comedic ensembles in recent memory, writers Kristen Wiig and Annie Mumalo paired up with director Paul Feig and producer Judd Apatow to create this hilarious, raunchy comedy about the bond among women.  Bridesmaids proves that an ensemble of females can spit vomit and shit just as well as men, which is something Hollywood needed to be force-fed.

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If they were in television… JJ Abrams

Notable films: Mission Impossible III and Star Trek.

Famous for: Breathing new life in old franchises, science fiction, character focused drama in big-budget actions, well-orchestrated visuals, brightly-lit sets even for dark materials, the hit TV show Lost and other serialized television work.

Hypothetical title: Aftermath Continue reading

Summer Box Office Predictions 2011

1. Transformers: Dark of the Moon

Release date: June 29

Plot summary: The Autobots are back in action after discovering a Cybertronian spacecraft hidden on the Moon. They find themselves racing with the Decepticons to reach it and learn its secrets in order to ultimately save the human race in some form.

Why it will rule: The first Transformers movie was a $320 million hit and the second skyrocketed to a $410 million hit. Both of those movies were without the third dimension however, which is likely to add somewhere near an additional 25% to box office receipts. Dark of the Moon will enjoy a few of the finer luxuries summer has to offer: an IMAX slot and the Fourth of July weekend it usually dons. Director Michael Bay promises to not necessarily make the third film bigger than Revenge of the Fallen, but darker and more emotional, getting into the mythos and character development, something Nolan has faired well from at the box office.

Why it will fail: Michael Bay has never made a dark, emotional movie with character development in his career. Audiences saw what a car wreck Revenge of the Fallen was and it was panned by every known critic. Given what information is known about the plot and teaser, we have no reason to believe Dark of the Moon will be any different from the first two, except that it will be sans Megan Fox, the eye candy that seemed to bring in salivating young males by the droves. Another critical disaster and story-less film may not be a box office pounding for Bay, but it also isn’t going to be the same out of the world hit unless the trailer is another Linkin Park jammed visual trip.

Estimated box office: $120 million OW / $385 million domestic

2. Harry Potter and the Deathly Hallows Part II

Release date: July 15

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Eleven movies to watch for in ’11

Sure, there will be plenty of crap released this year just like any other.  We all have another delightful Transformers installment to look forward to in the summer, and the coming winter months are when Hollywood dumps its crap that wouldn’t make money during prime Christmas season.  So, while the award contenders from last year and the buzz-kills duke it out in January and February, here are our picks for what to watch for the rest of the year.

The Tree of Life (May 27)– Terrence Malick has made some of the most visually stunning movies ever to grace the screen.  Film-wise, he hasn’t made as many as other auteurs his age, but his mark is no less indelible.  With The Tree of Life, he will most likely twist audience expectation for what a “summer blockbuster” with A-list stars is.  Brad Pitt and Sean Penn are headlining in this tale about a young boy in the 50s who “witnesses the loss of innocence.”  The hypnotic trailer is almost as vague as that description, but infinitely more beautiful.  It draws you in without ruining it.

The Girl With the Dragon Tattoo (December 21)- Fresh off his hot streak with The Social Network, David Fincher attempts to Americanize the already explosively popular book series and its Swedish film adaptations.  It will be hard for him to do worse than the original Dragon Tattoo movie, which captured the atmosphere but gutted the story of Stieg Larssonn’s original.  The story, about a hacker and a disgraced journalist teaming up to hunt down a serial killer, is the perfect fit for Fincher.  Here’s hoping Daniel Craig and Rooney Mara are also up for the dark twists and brooding revelations.

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