TRAILER: The Twilight Saga: Eclipse

The Twilight Saga: Eclipse
Directed by: David Slade
Written by: Melissa Rosenberg (screenplay) Stephen Meyer (novel)
Starring: Kristen Stewart, Robert Pattinson, Taylor Lautner

The third installment is finally here. Not like the wait was long from lasts November’s New Moon, but non-Twihards are anxious for this franchise to get wrapped up so we don’t have to hear about it from the news, tabloids, and endless marketing campaigns by the studios who are doing a great job on cranking out these half rate movies while the blood is fresh in the franchise. A summer release will be interesting for Summit, to see whether it can pick up movie goers, or if fans will abandon it with so many other better options out there.

Despite the eager fans the franchise has, the franchise shows up with a little less enthusiasm. The trailer looks much of the same old Twilight we’ve already seen in the first two films. People fight over Bella. Bella has to pick a man. Men go around tearing each other up over a bony pale virgin Arizona. Not much else happens. Ever. Continue reading

Summer Box Office Predictions

1. Inception

Release date: July 16th

Plot summary: Dom Cobb (DiCaprio) is an agent who has the technology to enter the minds of business tycoons to retrieve their strategies and sell them to the highest bidder. But the mind is no safe place for Dom and his team who find themselves in a place where things can rearrange and people can have powers outside of reality. When a heist goes wrong, one CEO seeks to steal the technology from the thieves attacking him.

Why it will rule: Just a few short summers ago, Christopher Nolan delivered audiences The Dark Knight, a domestic and overseas smash that made $1 billion worldwide and nabbed the attention of critics and mainstream audiences alike. Nolan’s talent lies in making brilliant narratives into dark, compelling films that are popularized by their own quality. Add in Leonardo DiCaprio and his latest success with Scorsese’s Shutter Island and Warner Bros. incredible marketing team for dark blockbusters, it looks to be a hit. All that and the trailer proves that this is going to be Memento mind-bending with The Dark Knight effects squad and July release.

Why it will fail: With the exception of the Batman franchise, Nolan has yet to have a real big blockbuster. Without the branding, and without knowing what it is really about, audiences might turn down this smarter box office fair for more Transformers style blow em’ up blockbusters as entertainment. Also, this movie is missing the Heath Ledger effect.

Estimated box office: $100 million OW / $410 million Domestic

2. Toy Story 3

Release date: June 18th Continue reading